The TikTok is truly unstoppable: The new video sharing platform has just pushed Google in second place, to be done the most popular website in the world.
ΤThese elements come from ranking of Internet traffic for the year 2021 presented by Cloudflare.
The TikTok managed to get on the list of them for the first time last year Top 10 Websites in Cloudflare, gaining the seventh in popularity behind Google, Facebook, Microsoft, Apple, Netflix and Amazon. For 2021, the order of this list remains largely unchanged, as the Amazon went up one position, changing positions with Netflix, except of course the crazy rise that had TikTok, which is now at the top.
In a post made by Cloudflare, noted that comparing the numbers between the two years could yield potentially misleading results, as the service only collected data from the September to December 2020 (compared to all 12 months recorded in 2021).
According to Cloudflare, the TikTok entered for the first time in the world traffic ranking on February 17 2021, and a few more days followed in March and June, and is now permanently at the top of the end of August.
The popularity of the application has increased during the pandemic. While initially appealing mainly to teenage audiences, it then piqued the curiosity of users of all ages and demographics.
Top 10 - Most popular domains (late) 2021
1 TikTok
2 Google.com
3 Facebook.com
4Microsoft.com
5 Apple.com
6 Amazon.com
7 Netflix.com
8 Youtube.com
9 Twitter.com
10 whatsapp.com
Top 10 - Most popular domains (late) 2020
1 Google.com
2 Facebook.com
3Microsoft.com
4 Apple.com
5 Netflix.com *
6 Amazon.com
7 TikTok
8 Youtube.com
9 Instagram.com *
10 Twitter.com
This crazy increase in his popularity TikTok did not go unnoticed by advertisers, as on the same day that Cloudflare published its ranking list, the New York Times reported that many companies are now looking at its platform TikTok until the "holy grail of marketing».
According to New York Times, investing in advertising space at TikTok seems to have been a safe bet, with the hashtag #TikTokMadeMeBuyIt to have been viewed more than 7 billion times within the application.
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