The latest estimates from Juniper Research suggest that the number of digital assistants reached the magic number of 2,5 billion devices at the end of 2018.
ΕWhile the main category of devices that utilize the increasingly improved features of "Voice Assistant" Digital Assistants undoubtedly consists of "smart speakers", such as the Amazon Echo and Google Home, the market is expected to grow even crazier in the coming years. .
We already know that Google Assistant is supported by about one billion products worldwide, and Amazon recently reported total sales of 100 million Alexa compatible devices.
The latest estimates from Juniper Research suggest that the number of digital assistants has reached the magic number of 2,5 billion devices by the end of 2018, which number is projected to reach 8 billion by 2023. This would equate to more than tripling the already impressive number which is in force today as the growth rate is expected to increase dramatically, as it is predicted that digital assistants will now be supported by smart TVs.
In addition to smart TVs, smart speakers and laptops are also expected to make a decisive contribution to this amazing expansion, and smartphones that will logically remain the mainstay of Digital Voice Assistants, thanks to Google Assistant and Crab. In other words, most people who already use the digital assistant from their smartphones today will continue to do so in the same way, despite the massive growth expected worldwide with the new Smart TVs, Smart speakers and Smartwatches.
All of this is good news for Google and Apple, but also for Amazon, which is likely to strengthen its presence among the three fastest growing platforms with Voice Assistant platforms with Alexa flexibility and accessibility.
One last interesting prediction, in this new Juniper report, concerns the commercial part around voice-assistant technology and digital assistants. The research states that turnover will increase sharply and soon, exceeding $ 80 billion per year by 2023, and refers to the circulation of money and the purchase of technology goods beyond the more "traditional" markets.
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