Η Xiaomi announced today that it managed to sell over 13 million devices during the festive season Diwali in India.
Σwith this number of devices sold, included 9 million smartphones like the : Mi 10T Pro, Redmi Note 9 Pro Max, Redmi Note 9 Pro, Redmi 9 Prime Redmi 9 and Redmi 9A.
The company also said that there was a significant increase in demand for almost all products in its ecosystem, selling more than 4 million devices belonging to various categories, such as TVs, Mi TV Box, Hair trimmers, Smart Band, audio products, Power Banks etc.
The Mi watch revolve but also the My Smart Speaker was one of the top products of this festive season. In addition to Mi Box 4k and My TV Stick continued to be the top streaming devices in its stores Amazon.in and Flipkart in India.
During this festive season DiwaliThe My India managed to increase its sales by a large percentage compared to last year, and this in fact, despite the problems that have been created due to the pandemic of Covid-19.
Specifically, as the company states:
- More than 9 million smartphones were sold during this period, across all platforms
- 4 million Mi Ecosystem smart TVs, products and accessories were sold.
- Over 450K + Mi TVs and home entertainment products were sold during Diwali.
- 4K TVs showed the largest increase in demand compared to the previous year. The category of TVs with larger screen size (50/55 inches) increased by 50% compared to last year.
- More than 10 million Mi Power Banks (Made In India) were sold during the holiday season.
- Sales of Mi Air filters increased by 100%
- New products such as the Mi Watch Revolve and Mi Smart Speaker have seen an astonishing response from Mi Fans and consumers across the country.
- The Mi Smart Band was one of the best-selling products in the fitness tracker category
Ο Raghu Reddy, Chief Executive Officer My India, stated:
The milestone of selling 13 million devices is not only reassuring for us as a company, but for the industry as a whole. We are looking forward to the highest sales increase in the 4th quarter, and we are preparing to complete the year by meeting the increased demand.
We are grateful for the response we received from all of them Mi Fans and our users, and as market leaders in India, we will continue to live up to our promise and offer high quality products at honest prices.
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