After 18 years of marching in Greece, the MediaMarkt gives the baton to Public, which in a short time develop into popular destination for home appliances as well
The close cooperation of the two retail brands laid strong foundations for the co-creation of the innovative concept “Public + home”, a type of store that combines the best of two exciting worlds.
The MediaMarkt stores in Attica, Thessaloniki, Patras, Larissa and Rhodes have already been upgraded to “Public + home” incorporating the huge selection of home appliances, MediaMarkt's competitive offers and strategic agreements with leading brands such as Miele, NEFF, Samsung, LG, Bosch, Siemens, Pitsos, Philips, Liebherr, Whirlpool etc.
13 New Big stores “Public + home”
The new store concept brings more than ever, as it combines MediaMarkt's heritage with Public's services and experience. The 13 stores “Public + home” they have huge spaces that comfortably accommodate the entire range of products, with suggestions for the whole family, parking and easy access next to major road arteries. The range in home appliances with top brands is set in welcoming spaces and is extended online with modern special order and demonstration formats. All these elements turn the new stores into leading destinations for home appliances, technology and entertainment products.
Daily offers part of the new concept
Media Markt's popular strong offers on home appliances and TVs will now be available in stores "Public + home” and Public.gr in an even more attractive form. Consumers will encounter daily bargains from name brands, along with top-notch services that will provide solutions to all the needs of the modern home lifestyle. Already, registered members of Media Markt are starting to enjoy the first offers in Public, covering multiple needs of the family. MediaMarkt.gr is transferred from 1/9 to the upgraded Public.gr, which since 2022 has added an unrivaled variety of small and large home appliances, extended warranty and many ways of easy payments and deliveries.
Top service from experts
As MediaMarkt hands over the scepter to Public, the stores “Public + home” fully absorb MediaMarkt's 530 skilled people, who have years of expertise in the field of home appliances and televisions. Especially in the large appliance market but also in special appliance subsidy and recycling programs, the new unified team serves customers to find the right choice based on their home budget.
The CEO of the Public Group company Robby Burlas said:
In stores “Public + home” and Public.gr continues the seamless shopping experience for all consumers who have already shopped at MediaMarkt, now finding additional benefits and services to be announced in the coming weeks.
Press Release
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