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Press release

Lenovo: Introduces the global Everything-as-a-Service and TruScale strategy

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Today, at its annual event, Tech world Lenovo announced a development in its business model based on the charge corresponding to consumption, presenting the Lenovo TruScale, a new as-a-service portfolio.


Η  This announcement is part of its ongoing transformation Lenovo towards a new reality, a new era where consumers, but also those who lead the business, need new solutions and technologies in order to face the unprecedented changes in business and education.

Expanding the brand TruScale In addition to infrastructure services, Lenovo offers all its services for free through the same platform, in order to offer a truly global solution, doing everything, from pocket to cloud, through a single contract. The Lenovo TruScale embodies the company's vision and transformation to the next reality - meeting the growing global demand for smart technology, in the midst of a new era of hybrid work and learning.

The digital transformation is accelerating faster than ever and companies are struggling to keep up with the pace of innovation. We hear daily from CIOs that their organization's technology needs evolve every 12-18 months.

With the Lenovo TruScale, customers can serve all their needs with one solution, one provider, one contract and only one point, to be everything as-a-service., said Ken Wong, President of Solutions & Services Group.

The Lenovo TruScale, is a platform as-a-service for businesses of all sizes, offering the flexibility they need to stay competitive while using a scalable consumption model, with predictable payment options for hardware and services.



This transition to an integrated as a service strategy, goes hand in hand with the company's vision to unite the business units of  smart devices, smart infrastructure and smart solutions and offer them in a different way to its customers, providing substantial solutions to common problems - and in addition to IT managers - the performance they need combined with its flexibility pay-as-you-grow.

With Lenovo TruScale, infrastructure solutions for IT managers are fully managed, giving customers the benefits of an on-premise cloud environment and at the same time the peace of mind that secure data management offers in a hybrid environment.

Research shows that the technology services market is four times larger than the total TAM of IT services. In three years from now, the as-service support models will represent 12% of costs for x86 corporate servers and above 50% of costs of new data storage companies, thus increasing by 40% CAGR and about against 17% computer costs, from 1% growth rate two years ago and a corresponding increase by 50% CAGR.1

As the world shifts to a flexible "work, learn and connect from anywhere" model, organizations that adopt smarter technology designed for a hybrid reality will benefit from this transition.

This requires flexibility in devices and work platforms, on-demand support when and where required, but also customizable solutions for each organization, facilities that many will recognize in the existing service. Lenovo Device-as-a-service".

The Lenovo DaaS which is now moving under her umbrella TruScale, will continue to help customers navigate a state-of-the-art IT environment, combining Lenovo's best technology for every different need, with lifetime product services, support and convenient financing, conditions that reduce overall the final cost of ownership.

Η Lenovo builds a new way as-a-service market and offers organizations complete flexibility in how they utilize their infrastructure, services and software. By building strategic alliances with other market leaders, customers can gain a cloud experience by having the security and control of an internal corporate solution.


As part of this new platform, Lenovo partnered with leading infrastructure partners Deloitte, VMWare and Intel, but also with security partners such as DaaS Absolute Software and SentinelOne, in order to provide organizations with various dynamic benefits, such as hybrid cloud solutions for environments Edge to Cloud, top security solutions and access to the most advanced data storage infrastructure, for the entire life of the data, and finally, the possibility of scaling the storage capacity to order

Lenovo's “as-a service” approach helps meet market demand for interactive, reliable hybrid cloud features. Simply put, we help companies grow their businesses and mitigate risks to create more value and better serve society., said Punit Renjen, CEO of Deloitte Global.

Find out more about her latest offers TruScale at its annual global innovation event Lenovo, Tech World 2021

1. Gartner, IDC, Lenovo Market Intelligence

Press Release


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