In the context of a broader change, which aligns the corporate name with the brand, Nova renews its visual identity, marking the beginning of a new era for the company and the Greek market.
Η Nova is in the middle of a total transformation, with the support it has as a full (100%), now, member of United Group, the leading telecommunications and media service provider in Southeast Europe, serving 11 million customers and producing 55 channels in 8 countries. At the same time, its majority shareholder United Group is BC Partners, one of the largest investment companies in the world, whose Managing Partner is Nikos Stathopoulos.
Η Nova is historically the largest investor in content Pay TV in Greece, with annual costs approaching € 100 million. With its regional scope United Group, Nova's sports and leisure services will be stronger than ever.
From next season, and in parallel with Greek Football Championship, the EuroLeague and other sports traditionally promoted on Nova, Greek fans will have the opportunity to enjoy exciting additions so as not to miss a moment of action from the most popular sporting events in the world. Among them are the matches of their favorite teams in the UEFA qualifiers, the Bundesliga and LaLiga as well as tennis star matches at Wimbledon, the Davis Cup and ATP Cup. Nova has also secured the rights to its major events FIBA, the Italian Cup, the Dutch and Belgian championships but also many more.
The CEO of Nova, Panagiotis Georgiopoulos, stated that in addition the company makes investments for the construction of new infrastructure, the adoption of new technologies and information systems, the development of new products, the redesign of the Nova brand and the upgrading of contact points with customers.
As part of the first phase of its investment plan, the United Groupp proceeds to further investment € 50 million in Nova by the end of the year. This amount is added to most of € 150 million invested in the last six months to acquire and restructure the company, while the second phase of the five-year investment plan for Nova is under development.
Mr. Georgiopoulos underlined the fact that an important goal of the company is to ensure access to open NGA networks and - where possible - the construction of privately owned infrastructure so that Nova has the ability to offer an ideal combination of fast internet, new technologies and top content. but also the best user experience in Greek companies and consumers.
«We work hard to develop unique new products and services for our customers and we will be able to provide Greek consumers with some of them immediately after the summer. In the coming months you will see significant changes but also new services and products", he said.
"Ythere are so many more to come. It's a crucial moment for all of us at Nova", Added Mr. Georgiopoulos, CEO of Nova, who took over in April as part of the new management and specialization brought by United Group by upgrading the company.
Ms. Bloklag said that United Group, which manages many of the most successful telecommunications and media brands in Southeast Europe, has been impressed by the opportunities available in the Greek market.
«We believe that our entry into the Greek market will stimulate competition and innovation, for the benefit of Greek consumers", Added the Victoria Boklag.
About Nova
Nova is the company that first brought the internet and pay-TV in GREECE. Today it provides home customers and businesses with a wide range of pay-TV, broadband internet, fixed telephony and power services. Nova TV's platform includes the best local and international sports content, movies, series, children's shows, news and documentaries on more than 250 channels. The company employs approx 1.000 people and manages a network of nearly 100 stores in 52 cities throughout Greece, providing services to approx 1,4 ex-users. In 2020, Nova was acquired by United Group, the leading provider of telecommunications and media services in Southeastern Europe, a fact that marks the entry of the Group based in the Netherlands into the Greek market.
About United Group
Η United Group, based in the Netherlands, is the leading provider of telecommunications and media services in South East Europe. The company operates in eight countries serving approximately 11 million users and employing over 12.500 employees. The United Group has the widest network coverage in the region and offers its customers the most attractive selection of TV content from around the world.
The excellent content and services provided by the company to its customers are ensured through remarkable investments in digital infrastructure, content and technology. As of March 2019, majority ownership United Group belongs to BC Partners, one of the largest international investment companies.
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