Η Banggood, one of the leading cross-border e-commerce retailers, has revealed the top brands and products on its platform for first half of 2020.
ΠThere was a big increase in sales in many categories such as Fashion, Home Appliances, Computer & Office, Cars & Motorcycles, Sports & Outdoors.
Under the Covid-19 pandemic, the demand for home shopping is increasing the volume of online shopping. For the first time in the history of Banggood, "Health, Beauty & Hair" appeared in one of the best-selling categories.
Masks and oximeters are in the list of top 10 products, while Xiaomi retained its title as the most popular company on the platform.
- The sales performance of the personal hygiene and fashion categories stands out
From January to June of 2020 , Banggood saw a significant increase in user activity as more people turned to online shopping, and there was a significant increase in sales during the lock down.
Home services, fashion, home appliances and personal hygiene categories were the pioneers, with the largest annual increase in demand for the first half of 2020.
In the category of Home & Office , sales of headphones increased by more than 200%, while sales for tablets and laptops also increased significantly. In fashion , sales for clothing increased fivefold compared to other periods, in items such as menswear sets and tripled for menswear.
Home appliances and categories Health, Beauty and Hair have also entered Banggood's best-seller list for the first time, with the LCD projector experiencing a 100% increase in one month, and oximeter sales up 80 times above the normal average.
- Mobile Commerce (M-Commerce) is growing
Banggood has also seen an increase in the number of users browsing and purchasing products on the platform through a mobile device. Banggood data revealed that more consumers download and make purchases through the Banggood app, with an annual increase of over 300%. GMV has also been significantly improved on these platforms.
- Livestream Shopping has emerged as a major trend
Shopping through Social Media has also emerged as the main trend at the end of the decade. The number of orders placed during live streams has increased dramatically, and Banggood has found that more and more consumers are buying their favorite products through live interactions.
As a result of the many live streaming events hosted by Banggood this year, the platform has seen a 70% year-on-year increase in orders placed during these events.
The circulation of these sales data is coming in the middle Summer Prime Sale of the platform, Banggood's largest sales campaign to date. During these sales, Banggood will offer popular products with big discounts and digital value coupons 60 million dollars to its users.
The full list of Banggood bestsellers can be found below.
The top 10 best selling brands
- XIAOMI
- DJI
- HUAWEI
- OnePlus
- LENOVO
- Topacc
- Eachine
- BlitzWolf
- Geekcreit
- drillpro
Top 10 best selling products
- Mobile phone
- RC Drones
- 3D printer
- TWS headset
- Men's shoes
- Smart watch
- Oximeter
- Projector
- Folding bicycle
- Mask
About Banggood
Founded in 2006, Banggood is a leading e-commerce company that manages its website www.banggood.com and has pages on other platforms, to offer tens of millions of registered users, more than 500.000 product types, covering the needs from consumer electronics to clothing.
Banggood is based in Guangzhou, China , the city of the supply chain, with a global reach in North America , The Europe , the Asian Pacific, the South America and Μέση Ανατολή .
For more information, visit address : https://www.banggood.com/aboutBanggood.html
