In Mobile World Congress 2021 held in Shanghai, the RealMe, the fastest growing smartphone brand in the world, presented its new landmark model, Realme gt.
Η company also announced its new strategy with a slogan "Double platform - Double landmarks" which will allow it to present comprehensively and coherently its mid-range and high-end product range, thus offering even more options of strong technology and perfect design to its new consumers.
At the same time, RealMe continues its rapid growth following 2020, conquering the milestone of 70 million smartphone users worldwide, just in the first two months of 2021.
Double milestones, "Leap" in the market of high standards
According to the company statistics Counterpoint, realme's global smartphone shipments for 2020 totaled more than 42,4 million units showing a growth rate of its order 65%, which made the company as the only smartphone brand in the world that will record overall growth over 50%.
And in this new year, realme will focus on mid-range and high-end products, which will be the critical target area for the overall development of the brand. True to the spirit of its slogan "Dare to make the leap", realme dares and is going to offer a more complete line of mid-range to high-end smartphone products to its new consumers, supplying the whole industry with new inspiration.
To achieve this, realme officially announces its new strategy line "Dual platform Double Landmarks". In the middle and higher categories, the company will utilize in its product lines both the platform Qualcomm Snapdragon 8 as well as the top MediaTek Dimensity 5G platform, while launching two new product lines, which, consisting of landmark models equipped with high performance and state-of-the-art aesthetics, will offer even more premium features to their young users. The launch of the strategy "Dual Platform Dual Landmarks » will mark the beginning of a new journey for RealMe with success and recognition.
Top performance was born for speed
The new GT series will inevitably become the top series with the highest performance in the company's smartphone product portfolio, as it will be shaped through the formulation of its new strategy. As the new realme milestone, equipped with the Snapdragon 888 processor, the series GT pushes users to "jump" and embrace the latest technology and the overall unique experience offered through the new product line.
In order to be sure of the innovative performance of the processor Snapdragon 888 realme will always be protected, the GT series will be equipped with, among other things, the stainless steel of the cooling mechanism VC Cooling System. This new cooling system further improves the heat dissipation efficiency, thanks to the use of stainless steel inside the cooling system of the device, thus optimizing the heat diffusion function, to avoid overheating.
At the same time, the RealMe GT stands out for its uniqueness design. The first model made with Dual-tone Vegan Leather, utilizes two different types of materials in two different shades, to achieve an aerodynamic sense of speed which comes to perfectly match its high performance.
To achieve the desired visual effect, realme also pioneered the design innovation, creating with the casting process the addition of another design for the back cover and the inner frame of the phone, making the Vegan skin fit perfectly with the design that looks like a glossy black "Speedway" and adorns the model.
The material Vegan Leather has therefore been totally upgraded to the 2nd generation, having an even finer and softer feel but also a better color effect.
As the first milestone of this new era for realme, the RealMe GT series will be officially released on 4 March, enriching the company's Smartphone line and bringing new reasons for excitement for all users in medium and high categories of smartphone market.
RealMe will continue to be fearless in pleasantly surprising its consumers by offering them radical technology proposals, always staying in the spirit of innovation that characterizes it.
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