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Is the wearables market losing ground?

Λconsumers are more enthusiastic in front of w since according to the new data the market continues its upward course but its growth rate is slowing down.

In accordance with Worldwide Quarterly Wearable Device Tracker by International Data Corporation (IDC) The global wearables market is estimated to reach sales of 122,6 million units this year compared to 115,4 million units recorded last year, ie it will move upwards by 6,2%. As everything shows, this year will be the first to move with a single-digit growth rate from the double-digit increase recorded until yesterday.

However, analysts estimate that the strong positive signs will return to the wearables market from 2022, a year that will signal a recovery in their sales. Then, according to IDC estimates, the total volume of shipments of wearable devices will reach 190,4 million units, worldwide, a performance that raises the average annual growth rate of the international wearables market to 11,6%.

 

"The slowdown proves that the market is in transition. Manufacturers are slowly moving beyond the devices and experiences of first-generation devices, bringing together an ecosystem of partners and applications for enhanced user experiences that go beyond the first steps of new wearable device technology, analysts note.

Dominant markets


Wearable devices are popular in regions such as Asia / Pacific, however, they are slowly beginning to resonate in Europe and Latin America and North America.

Smartwatch leader


The smart watch market leader remains the wearables without this meaning that consumers are not slowly turning to other solutions.

According to IDC, sales of smartwatches will reach 46,2 million units in 2018 from 33,3 million units last year, ie they will show an increase of 38,9%. By 2022, they are expected to represent almost half of the total wearables market, recording an increase of 19,5%, reaching 94,3 million units.

But in addition to the smartwatches that record the highest sales to date, other wearables devices that meet specific consumer needs come to the fore, such as those aimed at children, or wearables devices such as rings that make expected payments. to become very popular in the coming years. "Wristbands, for example, will continue to play an important role in the wearables market, offering simpler and less expensive solutions than their smartwatches," said IDC analysts.

Source

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