Η Canalys released its latest report on smartphone sales in China for last quarter of 2022, but also for the entire calendar year
The results are very grim as well the market fell 14% in total Smartphone shipments, falling below the 300 million units for the first time since 2013.
During the 4th quarter, Apple, was the leading manufacturer with market share in China at 22%, although the company's shipments during the same period decreased by 24%.
The importance of the Chinese market is huge for Smartphone manufacturers, as it is the largest in the world – and approx 25% of all smartphones worldwide are sold in this Asian country. THE Canalys reveals that most vendors are facing inventory issues in 2022, struggling to sell their large inventory of devices.
China is moving towards a "premium" market, with manufacturers launching products with "improved ecosystem experiences». Analysts pointed to her cooperation Xiaomi with Leica with the Xiaomi 13 Pro and Oppo with the expansion of its portfolio of folding products, which includes the Find N2 Flip.
Η vivo retained its top spot for 2022, but is now very closely followed by Honor, Apple and Oppo – all four manufacturers have a similar market share of approx 18%, followed by Xiaomi in fifth place with 13%.
Most companies experienced a year-over-year decline in shipments, except for Apple, which had a slight increase and Honor which made a huge jump in sales vs 30%, but let's not forget that this company is still taking its first steps in 2022.
The expectations for the 2023 is that demand may need extra 6 to 12 monthss to overcome the limit of sales above the 300 million units.
However, overall market results are expected to pick up as the pandemic is no longer such a huge issue, supply chains are expected to stabilize and business activity and consumer confidence are likely to return back to old levels.
Do not forget to follow it Xiaomi-miui.gr on Google News to be informed immediately about all our new articles! You can also if you use RSS reader, add our page to your list by simply following this link >> https://news.xiaomi-miui.gr/feed/gn
Follow us on Telegram so that you are the first to learn our every news!
